Carnival

Our Belief:
The Future is Artisan, The Future is Indian

Now more than ever, the world is seeking authenticity. Consumers are choosing products with a story—a human hand behind them, a cultural heritage woven into their fabric. They are moving away from the impersonal and mass-produced, towards the unique and the meaningful.

India is home to millions of these stories: from a master block-printer's family in Rajasthan to a progressive, design-led brand in Mumbai; from a women's cooperative weaving silks in Varanasi to a small-scale, eco-conscious pottery studio in Chennai.

India Carnival was founded on a simple, powerful vision: to connect every one of these incredible Indian artisans and brands—big and small—to the global marketplace, helping them compete on a level playing field in the world.
Our Mission:
Empowering Indian Craft, Enabling Global Retail

We are the digital bridge that fuels the growth of Indian entrepreneurship and craftsmanship. We provide the tools, the platform, and the global reach so that a master weaver in a remote village can have their work featured in a boutique in Paris, and a dynamic new Indian design brand can build a retail network across continents.

For our global retail partners, we are your most trusted source. We do the work of vetting, curating, and consolidating, so you can discover your next bestsellers from the vast, vibrant landscape of Indian creativity, all with the convenience of a single order.

For our Indian community of makers, we are a launchpad to the world. We provide a stage to showcase their talent, tell their stories, and build sustainable businesses that preserve and propel India's rich craft heritage forward.

Our Values: The Spirit of India Carnival

Serve Our Community

Our work is rooted in the mission to uplift and empower. We are motivated every day to help a family workshop thrive and a small Indian brand become a global name. We fight to level the playing field, ensuring that scale does not overshadow skill and that every talented maker has a fair shot at success.
Serve Our Community

Our work is rooted in the mission to uplift and empower. We are motivated every day to help a family workshop thrive and a small Indian brand become a global name. We fight to level the playing field, ensuring that scale does not overshadow skill and that every talented maker has a fair shot at success.
Serve Our Community

Our work is rooted in the mission to uplift and empower. We are motivated every day to help a family workshop thrive and a small Indian brand become a global name. We fight to level the playing field, ensuring that scale does not overshadow skill and that every talented maker has a fair shot at success.
Serve Our Community

Our work is rooted in the mission to uplift and empower. We are motivated every day to help a family workshop thrive and a small Indian brand become a global name. We fight to level the playing field, ensuring that scale does not overshadow skill and that every talented maker has a fair shot at success.
Serve Our Community

Our work is rooted in the mission to uplift and empower. We are motivated every day to help a family workshop thrive and a small Indian brand become a global name. We fight to level the playing field, ensuring that scale does not overshadow skill and that every talented maker has a fair shot at success.

Join us in celebrating the past, present,
and future of Indian craft.

Joined now

Our Values: The Spirit of India Carnival

Join us in celebrating the past, present, and future of Indian craft.

Join us in celebrating the past, present,
and future of Indian craft.